On October 16, 2024, CRAZY DAYS WHITE DREAM EDITION, a premium apple brandy made with the finest Aomori apples and water from the Shirakami-Sanchi, a UNESCO World Natural Heritage site, was awarded the Good Design Award 2024, hosted by the Japan Institute of Design Promotion.

This award recognizes CRAZY DAYS for its ability to maximize local resources and communicate the nature and culture of Aomori to the world through its unique design and story.

▼Comments from the Judges

This apple brandy makes full use of high-quality Aomori apples and ultra-soft water from the Shirakami-Sanchi. The design incorporates a story that connects the local community with the world, and it is impressive how it conveys the nature and culture of Aomori. The package has a luxurious feel and a sense of local pride, and its design resonates with younger generations. We would like to commend this initiative as a force that will create a future for Aomori.

We are truly honored to receive such high praise. CRAZY DAYS will continue to create products that convey the wonderful nature and culture of Aomori to the world.

We would like to express our sincere gratitude for your continued support and patronage.